Branding
Monday April 12, 2021 By David Quintanilla
Wake Up With Better Coffee Co. Branding | Dieline


Relating to espresso packaging, daring is healthier. Why? As a result of the market is booming with 1000’s of various corporations making an attempt to inform you that their beans are higher than the remainder. The one technique to show your beans are larger, stronger, and bolder than the remainder is to say it. Higher Espresso Co. demonstrates that they know what you need and want by their iconic pink and blue design. However not solely is the colour mixture merely show-stopping, however the almost-retro font type can also be preferrred for this bag of beans. I am able to get my day began with Higher Espresso Co.


Editorial photograph

Higher Espresso Co. roasters launched with a mission to deliver the world solely the strongest, boldest and most flavor-packed brew every day. ‘No weak beans right here.’ Liable for the branding and packaging design for the shopper, I initially took them in many various instructions stylistically — to land at this groovy take. Approachable however premium was an essential model pillar, together with belief in high quality and contemporary. I imagined it sitting on a retailer shelf and hoped that the daring coloration palette and use of outsized kind could be sufficient to wake one up.

Editorial photograph
Editorial photograph



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