Branding
Saturday February 13, 2021 By David Quintanilla
Vegan Snacks Get Even More Fun With Sattva Vida | Dieline


The vegan snack class was once sparse, however over time the market has met the wants of those that observe a plant-based and animal byproduct-free food regimen.

What was once a uninteresting class has now developed into one filled with shiny colours, enjoyable, and innovation. The design for Sattva Vida is recent, energizing, and vibrant. The brand, an individual holding a yoga pose, speaks to the values and passions of the corporate’s proprietor. Every taste variation contains a palm leaf sample in numerous shade combos, and the opposite illustrations throughout the package deal function the first taste of every chunk. 


Sattva Vida is a NYC-based firm on a mission to make wholesome snacking simple and scrumptious. The corporate was born when founder Karen Lauterstein stepped away from a demanding company profession, frolicked at an Ashram and rediscovered the significance of nourishing thoughts, physique and soul, beginning with the meals we eat. All of Sattva Vida’s merchandise are vegan, gluten free and made with a brief listing of complete, nutrient-dense substances. Although the product was distinctive, branding was in want of a refresh and never doing justice to the standard inside. We got down to create a brand new search for Sattva Vida that might carry them into the long run and seize consideration within the aggressive snacking world.

Our redesign consisted of a brand new model identification, emblem and package deal design. The brand new emblem celebrates the founder’s love of yoga and philosophy of attaining concord within the thoughts and physique. All of Sattva Vida’s merchandise begin with a base of pure dates and nuts. We needed the design to speak these core substances with out dropping power or playfulness. The brand new packaging options customized illustrations and a singular shade palette for every of Sattva Vida’s 5 flavors, making a vibrant rainbow impact on shelf and enhancing shopability. The design components have been additionally expanded to the web site, social and all different client touchpoints, making a cohesive, thrilling model world.

web site is right here: https://sattvavida.com

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