Tru Alchemy, designed by the gifted Futura, is a skincare line specializing in delivering clear and high-quality merchandise. The packaging displays these targets by way of their wealthy purity. The mahogany coloration paired with white and gold creates an final feeling of luxurious, and the illustrations fire up the essence of magic that goes on behind the scenes of making a product that is each freed from dangerous supplies whereas nonetheless having the energy to nourish your soul and pores and skin.
Tru Alchemy is a skincare model situated within the U.S. that unites the practices of skincare and self-care with clear, aware merchandise that nourish the thoughts, soul, and pores and skin. Their merchandise are filled with the cleanest, highest high quality, naturally sourced elements obtainable, and freed from dangerous substances.
The graphic answer comes from the precept of “alchemy” which is the magical course of of mixing or reworking on a regular basis components to create one thing extraordinary. Our goal was to design a clear and enjoyable model whereas holding in thoughts its magical and holistic method.
To enhance the idea we drew the illustrations of 6 completely different muses that had been included on the packaging; these evoke the several types of magic that the shopper can undergo whereas doing their skincare routine, with out forgetting that packaging needed to be crafted with environmental sustainability in thoughts.
Tru Alchemy, skincare meets self-care.
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