Snapchat has shared some new perception into the rising hype around the coming NFL season, with the 2021 NFL draft set to be held later this week.
The disruption of COVID-19 over the previous yr has left many sports activities followers craving for an outlet, and a return to area occasions, and with the vaccine effort now properly underway, enthusiasm is rising because the season kick-off closes in.
In some methods, that makes the return of the NFL a symbolic marker, because it seems to be set to be the primary main sports activities league to return to a near regular season. There’ll nonetheless be impacts, and restrictions on attendance and the like will nonetheless be in place for a while. But it surely feels, in some methods, like an emblem of recent hope, an indication that we are going to return to normalcy someday quickly.
In any occasion, Snapchatters are clearly eager for its return, as these stats present, whereas Snapchat will even be internet hosting unique NFL content material, together with a brand new AR expertise for the draft, which can characteristic all 32 NFL groups and music from Machine Gun Kelly.
Some fascinating notes to issue into your tie-in marketing campaign planning.
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