With each Mom’s Day (Might ninth) and Father’s Day (June twentieth) developing, Snapchat has shared some new insight into how its customers are making ready for every occasion, together with information on widespread present concepts, buying approaches, messaging and extra.
As per Snapchat:
“After a yr of uncertainty and connecting with family members from a distance, Mom’s Day and Father’s Day have additional significance for Snapchatters in 2021.”
The information might assist entrepreneurs construct their tie-in campaigns for every occasion. And positively, there’s alternative right here – in response to Snap’s information, greater than half of its customers in France, the UK, UAE and Australia are planning to buy items for his or her family members this yr.
Along with this, 70% of Snapchatters are planning to make use of Snapchat not directly throughout their celebration.
“They’re most wanting ahead to sharing images, movies, and recollections from the day, and getting inventive with holiday-themed Lenses and Filter
That would add some extra issues to your strategy – you’ll be able to learn Snap’s full insights here or try the infographic abstract beneath.
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