By simply trying on the label, you’ll by no means use the phrase ‘laborious’ to explain SAMA’s seltser, given the delicate, rounded edges of the lettering. However that was Sweet Brophy’s aim when conceptualizing this branding challenge. With a face like that—that includes a neon colour palette and customarily extended design—it’s no marvel SAMA Exhausting Seltzer is getting a lot love. The creatively elongated letter A, meant to be pronounced twice, stands out and provides the design a unusual edge.
SAMA Exhausting Seltzer is an Aussie seltzer model. Rather than z’s, Australians typically use the letter ‘s’. For that reason, the selection to spell seltzer with an ‘s’ resonates and interprets higher relative to the way in which we communicate and spell. The random tangy flavors, paired with muted and neon colours, together with butcher store graphics, make for an electrical and eclectic drink vary. We predict it is going to be enjoyable!
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.