Branding
Monday April 26, 2021 By David Quintanilla
REAL Seltzer Has Branding That’s Keeping It, Well, Real | Dieline


There’s nothing pretend about REAL, the most recent premium laborious seltzer with branding by Gold Lunchbox. With just one gram of actual cane sugar per can, REAL is serving customers what they want and wish from a canned seltzer. The packaging faucets proper into the eclectic nature of the model by way of funky typography and a vibrant coloration palette. Every taste is available in a distinct coloration can, and the geometric design modifications on each as nicely.

The surface of every can is visually reflective of what is inside, and REAL’s branding is each participating and considerate. Because of genuine flavors, substances, and branding, it is laborious to not wish to crack open one in all these after a protracted day or work and/or play. 


Editorial photograph

REAL Premium Exhausting Seltzer. Hand-crafted within the Texas Hill Nation city of Blanco from mindfully sourced substances. 

We aren’t the primary laborious seltzer on the cabinets – removed from it. However we’ve by no means cared about being the primary. We care about being the very best. We’ve by no means settled for doing what everybody else is doing. We’d relatively do it higher. Cautious, considerate, extra attention-grabbing. 

That’s why we waited and it’s what led us to daring, sudden taste mixtures like Cucumber Melon, Tangerine Yuzu, Peach Pomegranate and Grapefruit Black Raspberry.

And for those who’re going to place the phrase REAL on the can in massive letters, it needs to be true. Completely nothing synthetic and solely 1g of actual cane sugar per 12 oz. can. We make it REAL as a result of that’s what you really need. And since we don’t know another means. 

The surface of the can displays what’s inside. Our packaging is daring and distinctive. Similar to our flavors. You will discover us at main grocery and beverage retailers throughout Texas together with HEB, Randall’s, Complete Meals, Spec’s and Complete Wine & Extra and likewise within the Beer Backyard at Actual Ale Brewing in Blanco, Texas.

REAL Flavors:

Grapefruit Black Raspberry Daring black raspberry meets tart grapefruit for a style that defies expectations.

Melon Cucumber A cucumber is a melon, so we might have simply referred to as it “Melon.” You’ll name it refreshing.

Peach Pomegranate The Hill Nation produces the world’s greatest peaches. Pomegranate gives a pleasant pop of tang.

Tangerine Yuzu Yuzu is a cool, far-east citrus that enhances the candy, juicy goodness of the tangerine.

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph



Source link