Branding
Thursday May 6, 2021 By David Quintanilla
Holy Cow! El Torrejón’s Fresh Milk Packaging Is Utterly Charming | Dieline


El Torrejón is a household enterprise that has been round for over 20 years. To start with, the dairy producers began with a mere twenty animals to easily cowl the fundamentals. Right now it is a model that is acknowledged for its amazingly high-quality merchandise and their unbelievable values. bbrand, the company based mostly in Spain, is supporting the dairy firm to turn into a nationally identified model, and the brand new line of packaging and branding helps set them aside from the remaining.

The packaging consists of introducing the fantastically quirky cowhide sample, which creates a cool geometrical form that can assuredly set the model aside from its opponents when subsequent to one another on the cabinets. The arced brand provides an unstructured component that makes the model appear all of the extra approachable and pleasant. Generally it merely takes a pure thought to create a splendidly curated packaging system.


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El Torrejón is a household enterprise based in 1988 that has handed on its efforts and fervour for dairy merchandise from era to era.

What in its beginnings was a livestock farm with simply over twenty animals and the fundamentals to begin producing, is right now an organization recognised for the prime quality of its merchandise and its conventional values.

With the goal of positioning the El Torrejón model on a nationwide stage, at bbrand we developed a brand new branding challenge and an entire line of packaging (glass bottle, PET bottle, tetrabrik, cardboard pack, field of various sizes) and varied functions comparable to autos, work garments, company fences, and many others., in addition to the design and improvement of the web site.

We have now resolved the packaging with the attribute shapes of cowhide. This modern graphic answer contrasts with its opponents on the shelf, giving new visibility to its merchandise.

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph



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