Marketing
Thursday April 8, 2021 By David Quintanilla
Facebook Tests New Page Labels to Help Provide More Context on Posts


Fb is trying to assist present extra context on posts, notably these associated to political points, with a test of new labels which delineate whether or not the Web page is a ‘public official’, a ‘fan web page’ or a ‘satire web page’.

Facebook Page labels

As you may see on this instance, the brand new labels will seem under the Web page title on posts, which can present instant context as to why the Web page is likely to be posting what it’s, which may assist to scale back confusion.

Positively, Fb posts can immediate a whole lot of heated debate, with misinterpretation taking part in a giant position. Certainly, Fb’s own research has proven that fundamental misunderstandings can usually be a key component in sparking on-line angst, so any further context or explanatory data can solely assist in lowering confusion, and easing tensions.

Little doubt you have seen such your self – under varied parody posts, there’ll usually be offended feedback and replies, which have clearly missed the purpose.

In truth, there is a whole subreddit devoted to those misunderstandings and misguided remarks.

r/nottheonion post

Given this, there’s clearly worth in offering further clarification the place potential, and this looks like an unintrusive, easy solution to alleviate a few of these cases.

Will that assist to scale back angst on Fb general?

I imply, it nonetheless looks like division and anger are key triggers in Fb sharing, which has prompted broader societal division via amplification of such debates. However something that may be accomplished ought to not less than be explored, and whereas this is likely to be a lesser component, it may show to be a helpful addition.

Fb is at the moment testing the brand new labels with a small group of customers within the US.





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