Marketing
Wednesday April 7, 2021 By David Quintanilla
Facebook Adds New Features to Help Users Celebrate Ramadan


Fb has announced a variety of latest instruments to assist customers rejoice Ramadan, which can as soon as once more be impacted by COVID-19 restrictions all over the world.

Ramadan is a month-long celebration, which extra than 2 billion folks will observe all over the world. And with many nonetheless unable to be bodily collectively for the occasion, options on social apps tackle elevated significance in facilitating connection and celebration.  

As per Facebook:

“Final yr, our group exchanged greater than 20 million “Completely satisfied Ramadan” posts and feedback on Fb, and WhatsApp video calls spiked on the primary day of Eid. Regardless of the limitations to coming collectively in individual, Ramadan stays a time for generosity, charity and reflection. In 2020, folks contributed twice as a lot to Ramadan-related fundraisers than they did in 2019 throughout Fb and Instagram.”

To assist this, Fb has launched a new guide to assist folks rejoice Ramadan, with 30 concepts for Fb’s #MonthofGood initiative.

Facebook Ramadan

Fb may also be collaborating with creators, publishers and NGOs all through the month to spotlight these which can be making a optimistic influence of their communities, whereas Fb’s additionally internet hosting new video content material and knowledge classes linked into the #MonthofGood theme.

“On Fb, UK-based director Basma Khalifa will host a video sequence to rejoice as we speak’s changemakers and small companies within the Muslim group. Additionally, Teen Vogue Director of Trend and Magnificence Options Tahirah Hairston will average a panel about modesty in Western tradition and inclusion inside the style trade.”

Fb’s additionally including themed stickers in Fb, Instagram and WhatsApp, together with digicam results, and new instruments in Messenger and Messenger Children.

Provided that the important thing focus of Ramadan is bringing communities collectively, the constraints of COVID-19 make it a troublesome time for a lot of, which is why it is necessary for social platforms to supply various means to participate, whereas additionally staying related to the broader celebration by posts and tales.

Hopefully, because the vaccine push ramps up all over the world, this would be the final yr of COVID-19 impacted celebrations across the occasion, and subsequent yr can mark a brand new starting of celebrations round Ramadan and the #MonthofGood theme.



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