Branding
Tuesday April 6, 2021 By David Quintanilla
Cheers To Flemish Gin 23’s Stunning Label Design | Dieline


Flemish Gin 23 is distilled by Distillery De Moor, one of many final scorching distilleries in Belgium. Which means that it is created in-house. The packaging displays the standard craftsmanship and pays homage to the distillery’s historical past and the flavors throughout the bottle. The 2-faced botanical lion is used as a result of the lion is the regional image from the place the gin’s origin. The bottle’s label is intricate with fantastic particulars and mysterious with its ominous coloration palette however nonetheless remarkably approachable. Using easy black and white combined with a foil is all of the label wants so far as coloration. It is merely gorgeous.


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Distillery De Moor is a household enterprise guaranteeing ardour and craftsmanship since 1910. The manufacturing is rooted in years of expertise. The standard merchandise that they produce from manner again have a everlasting place of their vary, and are nonetheless manufactured in line with the recipe of yesteryear.

This explicit distillery is among the final scorching distilleries in Belgium, which implies that the entire course of occurs in-house, from the grain to the liquid, all of the whereas respecting conventional craftsmanship. Not pondering in volumes, however fairly in high quality, the tip result’s at all times trustworthy and true. Labeling occurs manually and in-house.

De Moor produces subsequent to their household gins ‘Flemish Gin 23’ and ‘The Coronary heart of Flemish Gin 23’ one other 15 gins to finish their everlasting supply. The Diffords information for spirits, similar to the ‘Michelin Information’, awarded the ‘FG23’ a 5-star ranking and ‘The Coronary heart of FG23’ a 5+ ranking. The enter of the top of distillation is essential. The method of distillation isn’t a exact science, however occurs organoleptically. He has to grasp the artwork of separating the liquid on the excellent second by style and odor. No batch is due to this fact the very same, which requires a continuing tasting and smelling to compose the specified mix. It’s his accountability to create a consistency within the high quality of the ultimate merchandise. Why a botanical two-faced lion? Distillery De Moor is rooted within the carnival tradition of Aalst, one of many largest cities within the province of East-Flanders. The origin of gin comes from this space, the place it has been produced because the center ages. The lion is Flander’s regional image, and refers due to this fact on to each the roots of the distillery in addition to the origin of gin.

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The FG23 gin is a grain distillate constituted of 23 completely different botanicals, so the lion’s mane is due to this fact changed by a botanical collage.

The 2-faced lion additionally refers back to the dualistic character of De Moor, which isn’t solely an artisanal distillery, but additionally a enterprise and store promoting wine and spirits. This duality is seen by the mirror-like lay-out, in addition to the development of the emblem. The gin labels are impressed by the graphic atmosphere of taking part in playing cards.

The customized illustrations inform the story of De Moor. The conical flask refers back to the craft and the artisanal product. Saint Martinus, patron of the town of Aalst wears a masks to create a hyperlink with the carnival tradition. The recipe guide hints on the historical secret household recipe. The All-Seeing Eye signifies the craftsmanship of the distiller.

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph



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