Branding
Thursday May 13, 2021 By David Quintanilla
Bohemsca: A Modern And Natural Lemonade Brand | Dieline


The rabbit and the owl are the 2 commonest wild animals within the Czech Republic. With that in thoughts, Marlon Studio designed Bohemsca’s lemonade and tonic bottles to intensify the model’s spirited native uniqueness. Completely match for this model, the colours are shiny and quirky, making for an approachable identification. The pops of neon inexperienced mixed with the illustrated animals add an elevated playful twist.


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Bohemsca is a model of pure lemonades and tonics made within the Czech Republic. Made out of 100% pure substances, the lemonades and tonics are at all times made up of two seemingly contradictory flavours, which ultimately obtain a wonderfully balanced style. The portfolio grew from the preliminary 4 merchandise to an ever-growing lemonade vary, a tonic vary and a pure syrup vary, altogether comprising 13 merchandise.

The visible identification of Bohemsca revolves across the image of the animals in its emblem. The perception that the product is at all times made up of surprising mixtures of flavours was translated into the concept of two animals which can be sometimes enemies within the wild, depicted as being buddies. Given the rabbit and owl are the most typical wild animals within the Czech Republic, we chosen these to reinforce the model’s proud native identification.

The most recent problem within the model’s design evolution was the introduction of a line of premium pure syrups made with no added sugar. A step above the core vary of the model, these wanted an additional enhance within the packaging design, which was enhanced by metallic gold accents and a pure textured paper for the labels. The syrup vary additionally consists of hand-drawn illustrations depicting the two substances in each flavour.

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Editorial photograph
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Editorial photograph
Editorial photograph
Editorial photograph
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